From 11 November – 13 December 2011, the first ever TIA demo truck road show - a mobile technology expo show organized by the Industry Sector of Siemens Limited will be on the road from the South to the North of Vietnam. It will stop over at 10 big cities to present Siemens state-of- the art products, systems and solutions in the automation industry to current and potential customers as well as the public.

The demo truck will demonstrate the cutting-edge technology of Siemens in the industrial automation field covering the product and system ranges of Totally Integrated Automation (TIA) - the ideal integrated solution concept for all types of industries including chemical, petrochemical, food & beverage, oil & gas, glass, steel, paper, crane, automotive, as well as OEM and water.

It is expected that more than 1,500 existing and potential customers ranging from plant engineers to top executives of major relevant industries will visit this truck mobile expo, which can accommodate up to 150 visitors per tour. The road show is also anticipated to receive more than 3,000 students from technical universities across Vietnam.

 “As the global leader in automation and drive technology, we have put a great deal of effort into developing this marketing platform as an affirmation of our commitment to Vietnam’s market. By maintaining a close relationship with our customers and making utmost efforts to understand their needs, Siemens will be more capable of delivering the best tailored products, solutions and services that proactively and perfectly meet the crucial expectations and requirements of our customers”, said Mr Erdal Elver, President and CEO of Siemens Vietnam.

Mr. Christian Beckers, Head of Industry, Siemens Vietnam stated: ”The expo will be open to all of our existing and potential customers, and certainly to those who are interested in Siemens technology. Our truck will stop by their doors for demonstration of our latest automation technology and our entire portfolio. With our TIA concepts we are able to assist our customers to improve their operational productivity and efficiency as well as create competitive values for sustainable business growth”.

For further information, please visit: www.tiaroadshow.com.vn